Magnum now has vegan ice cream options but sadly not in the UK, yet
Rejoice, because being vegan doesnt mean sticking to a bowl of fruits or boring old sorbet for dessert anymore.
Nowadays, there are plenty of dairy-free options to tickle your taste buds and give you that sugar fix.
Earlier in the summer, we reported on the best vegan ice creams, including luxury brand Booja Booja who offered free giveaways.
But now weve received news that you can add the equally luxurious ice cream brand Magnum to the list – hurrah.
The creamy and nutty treat is going vegan as part of two new shop openings in Sweden and Finland.
Magnum Vegan Classic and Magnum Vegan Almond bars, approved by the European Vegetarian Union, will be available at the popular pop-up stores, where you can decorate your ice cream of choice.
The brand, owned by major corporation Unilever, are reportedly making the new products from a pea protein base and coating them in dark chocolate.
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You can buy your Magnums in a four-piece multipack to share (yeah, right) or in singles.
The news comes after research from Innova Market Insights showed how the popularity of plant-based products has soared in recent years. This data revealed that product requests for vegan options have increased by 62% from 2013 to 2017.
The dairy alternatives market has been a particular beneficiary of this trend, with the growing availability and promotion of plant-based options to traditional dairy lines, specifically milk beverages and cultured products such as yoghurt, frozen desserts and ice cream, said Lu Ann Williams, director at Innova Market Insights.
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Although Magnum, originally founded in Belgium, is launching its vegan versions in Sweden and Finland at the moment, the new ice creams could be coming to the UK soon.
After all, its parent brand Unliver also owns American giant Ben & Jerrys, brought out several vegan flavours in the UK last year.
Cant wait for those delicious Magnums to drop onto our little island.
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