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Why behavioural economics could be the Moneyball for sports sponsorships :-: City A.M.

Having popularised the term Moneyball with his book on Billy Beane’s pioneering use of baseball statistics at the Oakland Athletics, author Michael Lewis has most recently turned to behavioural economics as his subject of study.

The Undoing Project, his latest book, sees Lewis return to sport with a chapter on basketball – more specifically, how Houston Rockets

Sports

Manchester United and Tottenham interested in Polish wonderkid Mikolaj Bieganski :-: Metro

Manchester United and Spurs battling for wonderkid,                         </div><!-- .entry-content -->
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Barcelona sporting director scouts Anthony Martial during Manchester United win :-: Metro

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Sports

Talking Horses: Outlander fancied to win early clash of jumps giants :-: the Guardian

Operation on a kissing spine may help the Lexus Chase winner to leave behind the disappointments of the spring

The jumps season starts here folks! Chepstow was all very enjoyable at the weekend but today at Punchestown we have some authentic Gold Cup horses taking each other on, headed by Minella Rocco, who was second in the big race at Cheltenham in