‘While package holidays might be your bread and butter, theres something more satisfying in the middle’

Its no secret that profit is thinly spread in the mainstream package market at the moment. At Abtas Travel Matters conference this week, delegates heard both optimism about consumer spending power – with employment levels high and a rise in real wages in the past few years – but also concern around an apparent lack of consumer confidence in spending on bucket-and-spade holidays.

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Its no secret that profit is thinly spread in the mainstream package market at the moment.

In a summary of the market by industry expert Martin Alcock, he noted its the big players in the mass market – where margins are tightest and where volatility in oil prices has the biggest impact – who are feeling the greatest pinch. It has been at the smaller, niche end of the sector that recent mergers and acquisitions have focused.

The appeal of the specialist market versus mainstream was also on the agenda at the first-ever TTG New to Touring & Adventure Festival this week, where delegates learned from several agents who know which side their bread is buttered where touring and adventure is concerned.

Guests heard not only that escorted touring and adventure operators pay some of the best commission in the trade, but that several thrive on working closely with agents to help them promote an exclusive departure to special-interest groups in their area. Also thaRead More – Source

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